Choosing
Blogs To Comment On
You will agree with me that in the internet marketing world that commenting on blogs is a
good way to build traffic and backlinks, as well as making yourself established in
your niche and building good relationships with other blog owners. Although blog commenting is an effective method, choosing blogs to comment on
(i e. choosing the right ones) is important to your success.
The
first thing you should think about is your target audience. What sorts of blogs are your market interested
in? Whilst it is a given that you should comment on blogs which are in the same
niche as yourself, you can widen it a little. For example, consider also posting
comments on blogs which are in a different niche but which have the same or
similar target audience.
Once
you have found a possible blog, the first thing to consider is how active it is.
I try to comment on blogs that are well known in the niche and which are posted
to regularly, after all there is little point commenting on a blog where the
last post was made 12 months ago!
Look
at how many
comments the blog already gets. An active community means that people
are getting involved and a high number of people will see your comments. It also makes it easier to post comments
since you can pick up on what other people are saying and you can debate their
points.
When
choosing blogs to comment on, it is also important to look at the amount of
useful content contained on the blog in question. Many blogs exist
as pure advertising ploys (you know the ones I am talking about – blogs which
have tons of advertisements and affiliate links but very little useful
information.) These are the ones to avoid. You ideally want to seek out the
blogs which people look at as an authority source. By commenting on these blogs
you will associate yourself with quality content and develop your own
reputation.
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